Opulus Growth gives founders and growing companies a senior Chief Marketing Officer, on a fractional basis, who plans, runs and measures marketing the way a CFO measures a business: against numbers that matter.
Freelancers, agencies and junior hires each own a channel. No one owns the strategy, the budget or the outcome, so spend drifts and results are anecdotal.
Senior marketing leadership is expensive to hire, hard to assess and risky to get wrong at this stage. Most companies need the leadership, not the headcount.
Opulus runs Virtual CFO mandates every day. Growth plugs marketing into that same financial discipline: budgets, unit economics, payback and board-ready reporting.
The same operating rhythm we bring to finance, applied to marketing. Each step produces something concrete you keep.
We audit your current marketing: every channel, every rupee, every conversion point. You get a clear picture of what's working, what's leaking and what it all actually costs per customer.
We sharpen who you serve, what you stand for and why customers should choose you, so every channel and campaign pulls in the same direction instead of reinventing the story.
A quarterly go-to-market plan with channel priorities, a budget tied to targets, and clear owners. Marketing gets a plan the board can read, not a wishlist.
Your Virtual CMO leads the doers: briefing agencies, directing in-house marketers, running the weekly cadence and unblocking decisions so execution doesn't stall.
A monthly growth ledger reviewed like a management account: CAC, LTV, payback, pipeline and channel ROI. Spend that performs gets more. Spend that doesn't gets cut.
You've grown on referrals and hustle. Marketing needs to become a system that works without you in every decision.
Investors expect efficient growth. You need CAC, LTV and payback managed deliberately, and reported credibly.
An established business entering new markets or modernising its brand, without betting on an expensive full-time hire.
Start with a growth diagnostic: a structured review of your funnel, spend and positioning, with clear next steps.
Book a growth diagnosticShare a little about your business and we'll come back within one working day to set up a call.